The international short-form video platform TikTok has announced that, effective of November 28, it would shut down TikTok Music globally.There are only five countries where TikTok Music is currently available: Indonesia, Brazil, Australia, Singapore, and Mexico. It follows that the service will terminate in these nations.
The decision was made, according to a report from musicbusinessworldwide.com, to enable TikTok to concentrate its efforts on its 'Add To Music App' function, which lets users add songs they find on the video platform to playlists on their favorite music streaming service.
Ole Obermann, Global Head of Music Business Development at TikTok, said in a statement to MBW: "Hundreds of millions of track saves to playlists on partner music have already been made possible by our Add to Music App feature."hundreds of millions of track saves to playlists on partner streaming providers have already been made possible.In order to advance TikTok's role in promoting even greater music listening and value on music streaming platforms, for the benefit of artists, songwriters, and the industry, we will be shutting down TikTok Music at the end of November.
Last summer, TikTok Music was formally released in Brazil and Indonesia, with licenses from all three of the major music labels.
The software was released in these areas as a replacement for Resso, a long-running music platform from ByteDance, the parent company of TikTok.
The app was also released in October of last year in Australia, Singapore, and Mexico, but it did not include Universal Music's collection of recorded music because of a licensing dispute between the two individuals. TikTok's problems with UMG have been handled.
TikTok users in more than 180 countries may access Spotify, Apple Music, and Amazon using the platform's "Add To Music App" option.
According to TikTok, the firm is now in talks about collaborating on the "Add to Music App" with other music streaming subscription services.
TikTok revealed a startling statistic this week to show its ability to drive usage on third-party streaming platforms: more than a quarter (27%) of the Top 100 tracks in Germany from the previous year became viral on TikTok before becoming successful on the German singles chart. This information was provided by the ByteDance corporation.
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